Blogging is an extremely powerful way to grow your business online. It helps attract new customers, strengthens your brand, and improves your website’s visibility on search engines. Even posting once or twice a month can make a huge long-term impact. Blogging is an extremely powerful way to grow your business online. It helps attract new customers, strengthens your brand, and improves your website’s visibility on search engines. Even posting once or twice a month can make a huge long-term impact.